Consultative selling like never before
Built for Selling Into NCAA Athletic Departments
ProStratix Helix is a structured revenue intelligence platform designed specifically for companies targeting NCAA programs. Unlike generic sales tools, Helix understands conference dynamics, contract lock-in realities, coaching transitions, procurement friction, and institutional buying behavior. Helix combines your Product DNA with NCAA institutional intelligence to generate disciplined, role-specific acquisition strategy.
Selling Into the NCAA Is Not Generic Sales
Athletic departments operate within layered decision structures, conference-wide agreements, contract lock-ins, procurement reviews, and coaching transitions.
Generic CRM systems track activity. Helix understands institutional behavior.
OUR ROLE
ProStratix Helix serves as your NCAA revenue intelligence partner.
We help sports technology companies navigate the structural, political, and institutional realities of selling into athletic departments. From Division I Power programs to Division III institutions, Helix brings disciplined structure to what is often treated as generic outbound sales.
We do not replace your sales team. We sharpen it with institutional awareness and role-specific strategy.
WHAT PROBLEM WE SOLVE
Selling into the NCAA is not traditional SaaS sales.
Athletic departments operate within:
• Conference-wide agreements
• Vendor lock-in contracts
• Procurement and IT friction
• Coaching transitions
• Multi-layered decision chains
Most sales tools track activity.
Few understand institutional behavior.
Helix solves this gap by modeling:
• Vendor entrenchment
• Contract timing risk
• Institutional stickiness
• Division-level buying behavior
• Stakeholder influence mapping
We turn NCAA complexity into structured acquisition intelligence.
HOW WE SUPPORT YOU
Helix begins with your product.
We ingest your Product DNA - pricing, implementation complexity, differentiators, and IT involvement - to build a strategic profile.
From there, Helix delivers:
• Institutional analysis per target school
• Lock and contract awareness
• Role-specific outreach strategy
• Multi-thread email execution
• Structured deal intelligence
• Close confidence discipline
Every output is product-aware and institution-aware.
You receive an out-of-the-box go-to-market framework tailored specifically to your solution.
WHY PROSTRATIX
Backed by over a decade of first-hand collegiate athletics sales experience, Helix is built from real-world NCAA deal cycles - not theory.
Helix understands:
• Division I, II, and III dynamics
• Conference standardization realities
• Coaching turnover windows
• Procurement friction
• IT review processes
• Institutional switching cost
Generic CRMs manage deals.
Helix manages institutional leverage.
HOW TO START
- Define Your Product DNA
We map your pricing model, implementation complexity, and differentiation. - Identify Your Target Programs
Provide division, sport, and personnel context. - Activate Helix
Receive structured intelligence, role-specific outreach, and disciplined acquisition strategy. - Execute with Confidence
Use Helix outputs to drive informed, strategic conversations.
FAQ
Does Helix replace our CRM?
No. Helix complements your CRM. It provides institutional intelligence and structured strategy before and during execution. Your CRM tracks activity. Helix sharpens decision-making.
Can Helix help with conference-level deals?
Yes. Helix models conference lock dynamics, vendor entrenchment, and renewal windows, helping you position strategically rather than forcing premature displacement.
How soon can we start?
Most companies are up and running within 3–5 weeks.